Event

Meeting ‘Tourism in cities: sustainability and the future’

In the face of the exponential growth of urban tourism and its often disruptive consequences, the event ‘Tourism in cities: sustainability and the future’ emerges as a crucial forum. Rooted in reflection and innovation, this symposium brings together leading figures in the sector in Barcelona to redefine the tourism paradigm towards one that is more conscious and balanced.

About this event

The afternoon will begin at 16:30 with the session ‘Balancing the tourist impact’, where figures such as Paola Ravenna and Stefania Battaggia from Venice, together with Miquel Rodríguez from Barcelona, will discuss how to harmonise tourism activity with local life without sacrificing the urban essence. The dialogue will be moderated by the urban planner Francesc Muñoz, who will steer the conversation towards creative and sustainable solutions.

At 18:00, the focus will shift to ‘Green strategies for resilient tourism’. This panel will explore innovations that place sustainability at the heart of tourism, with experiences ranging from Zadar to Prato. The discussion will be led by Josep Rodríguez, who will seek to draw out lessons applicable on a global scale.

Closing the day at 19:00, Claudio Milano will offer an anthropological perspective with ‘Tourism in transition’, in which he will explore how changes in tourism affect the social and cultural fabric of cities. His perspective promises a deeper understanding of how touristification shapes, and is shaped by, urban communities.

This series of talks not only seeks to generate critical dialogue about the challenges of urban tourism, but also aims to catalyse a shift towards more sustainable and fair practices that value the well-being of local communities as much as visitors’ enjoyment.

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